UPSTOX - A LEADING STOCK BROKER
Upstox is a leading Indian stockbroker known for its user-friendly trading platforms and competitive pricing, catering to both beginner and experienced investors. Founded in 2009, it offers a range of financial services, including equity, commodities, currency trading, and investment in mutual funds and IPOs. Upstox operates with a discount brokerage model, providing low-cost trading with zero brokerage on equity investments and a flat fee of ₹20 per order for intraday and F&O trades.
Its platforms, such as the Upstox Pro web and mobile app, are equipped with advanced charting tools, real-time data, and a seamless interface for quick and efficient trading. Backed by prominent investors like Tiger Global and Ratan Tata, Upstox has gained a strong reputation for its innovation and transparency in financial services. The broker also integrates technology to offer smart analysis tools and educational resources, making it a preferred choice for tech-savvy and cost-conscious traders in India.

Upstox provides a wide range of financial services across various market segments, catering to diverse investment and trading needs. It allows users to trade in equities, commodities, and currencies, offering opportunities in both cash and derivatives markets.
Investors can also participate in exchange-traded funds (ETFs), mutual funds, and IPOs through the platform, ensuring access to long-term wealth creation instruments. For those focused on futures and options (F&O), Upstox provides tools and features tailored for derivatives trading, supported by real-time analytics.


Additionally, it facilitates investments in digital gold, enabling users to diversify their portfolios with a secure and tangible asset class. These comprehensive offerings, combined with a user-friendly interface, make Upstox a one-stop platform for traders and investors seeking diverse financial instruments.
Upstox’s mutual fund segment allows investors to seamlessly invest in a wide variety of mutual fund schemes across categories such as equity, debt, hybrid, and tax-saving funds (ELSS). Through its platform, users can explore, compare, and invest in funds from top asset management companies (AMCs) in India. Upstox offers direct mutual funds, which have zero commission, enabling investors to maximize their returns by saving on brokerage fees.
The platform simplifies the investment process with features like goal-based investment options, SIP (Systematic Investment Plan) setup, and real-time tracking of portfolio performance. Additionally, it provides detailed fund insights, past performance analysis, and risk metrics, empowering users to make informed decisions. Upstox’s mutual fund services cater to both novice and experienced investors, making it an accessible and cost-effective solution for wealth creation and financial planning.
